There are many ways of generating instant traffic on a website and among them is by the use of Google AdWords. It uses pay-per-click mechanism where people pay when the click on the AdWord. Clicks usually depend on how popular your keyword is meaning, the more trendy it is, the more clicks it receives. The cost of click ranges from cents to dollars. It depends on where your ad is ranked on search engines and its popularity. However, ad impressions don’t pay meaning you don’t receive any payment until somebody clicks on the AdWord. So, how can you generate traffic to your website? Take a look at these tips;
Come Up With a List of Keywords
A list of keywords is simply a niche of words that receives less searches and face little or no competition on the internet but generates the targeted traffic. These are the best words you should use for your Google Adwords campaigns. You can generate your list of keywords by either using Google’s keyword suggestion tool or the Wordtracker.
Write a Powerful Ad Copy
An Ad copy is very essential for the success of any Google AdWord. If you have killer keywords and a powerful copy, this combination will be a stronghold for your Adword. People will be attracted to your keyword maybe out of curiosity and hence more clicks.
Test and Track Your Adwords
Unfortunately, most people tend to forget to test and track how their Adword is performing. For perfect results, this is a requirement for AdWords campaigns. Split-test your keywords by spicing up your ad copy all the time. It’s like you are refreshing your ad copy.
Buy Text Links
You can also buy forum signatures from big communities with active members. Here, you get to hire people to assist you in posting blog comments. These comments should have a link to your website- URL to act as a guide for your visitors.